SOFTSWISS Named Crypto Company of the Year at ICE London 2024
SOFTSWISS, a leading technology supplier in the iGaming industry, was honored as the Crypto Company of the Year at the International Gaming Awards in London. This prestigious title, awarded for the second year in a row, reflects the company’s steadfast commitment to providing top-notch gaming solutions to a wide range of industry stakeholders on a consistent basis.
The award ceremony, held in conjunction with the globally renowned ICE London fair, brought together prominent developers, suppliers, and other iGaming companies to celebrate their accomplishments. The International Gaming Awards event not only served as a platform to recognize worldwide gaming experts and enthusiasts but also as a significant charity event, bridging the gap between the industry and the broader community.
SOFTSWISS was presented with the esteemed award in the Crypto Company of the Year category, in recognition of the company’s dedication to delivering innovative gambling features and experiences, with a particular focus on crypto solutions. The selection process evaluated the outstanding performance of each nominee in the crypto sector, and the repeat assessment method used in 2024 reaffirmed SOFTSWISS as the deserving recipient of the Crypto Company of the Year award for the second consecutive year.
The recognition is a natural progression for SOFTSWISS, known as a trailblazer in providing crypto-friendly solutions for the online gaming industry. The company initially introduced Bitcoin technological solutions in 2013 and has since expanded its cryptocurrency offerings to nearly 20 digital coins. Its In-Game Currency Conversion feature, a significant development, demonstrates the company’s ongoing commitment to improving player experience.
This innovative feature allows players with crypto currencies to participate in games originally designed for monetary deposits, and within less than a year of its launch, 85% of all bets in crypto casinos powered by the SOFTSWISS Casino Platform made use of this feature. SOFTSWISS is not only recognized as an expert in crypto-friendly solutions but also shares its expertise through crypto reports and podcasts, providing valuable support to strategic decision-making processes.
Andrey Starovoitov, Co-CEO at SOFTSWISS, expressed delight at receiving the award, emphasizing its significance beyond just recognition for recent achievements. The title of Crypto Company of the Year holds deep meaning for those leading the way in integrating digital currencies into iGaming, actively advocating for crypto solutions, and generously sharing expertise in the field.