The LiveScore Group has made a strategic acquisition of Wonderlabz, a leading software development company in South Africa. This move is expected to significantly boost LiveScore’s future expansion plans and streamline its product development process, making it easier to enter new markets.
Wonderlabz is well-known for its advanced Lithium PAM and back-office platform, and the company’s team of experienced software developers and engineers are known for their expertise in ensuring smooth integrations. The two companies have previously collaborated, with Wonderlabz playing a key role in enhancing the digital platforms for LiveScore’s major brands, such as LiveScore and LiveScore Bet.
LiveScore Group has built a strong presence in the global sports industry, with its flagship brand LiveScore being a leading platform for real-time sports updates and streaming services. Additionally, the group also operates LiveScore Bet and Virgin Bet, both of which are award-winning sportsbooks. This acquisition follows on from Ringier AG’s £50 million investment in LiveScore Group, which has helped to fuel its global expansion.
Prior to the acquisition, LiveScore Group already owned 25% of Wonderlabz, and this full acquisition marks a significant step in establishing a new tech hub in the rapidly growing market. Following the acquisition, CEO of LiveScore Group, Sam Sadi expressed his excitement about the acquisition, highlighting the importance of Wonderlabz’s Lithium PAM platform in LiveScore’s industry-leading convergence strategy.
Ben Johansen, CEO of Wonderlabz, also commented on the acquisition, expressing his excitement at joining the LiveScore Group family and highlighting the role that Wonderlabz’s software development talent will continue to play in shaping the future of LiveScore Group.
The acquisition of Wonderlabz aligns with LiveScore Group’s vision for further expansion and development of world-class tech solutions. This move is expected to enhance LiveScore’s technical capabilities and fuel its potential for further growth, solidifying the company’s position as a leading innovator in the sports media and betting industries.